Theory B: Text and Image:           

            This part talked about how text and image are “connected but irreconcilable ways of delivering information.”  Text adds voice, because as Duane Michals said we are story tellers not truth tellers which I think is a fascinating distinction, especially considering photography is often viewed as a realistic documentation means; it is seen as visual testimony.  The question was posed, what is doing the illustrating? The image or the text?  It also addressed photography in selling and marketing.