Venture Project One Blog
Applying Evidence-Based Entrepreneurship
VP1 Winter 2021
Winter 22 VP1: Increasing Student Awareness of Winco
Team: Darren Jakana E1, Morgan Hawthorn E5, Oliver Rajsbaum E2, Evelyn Baltz E1 For our VP1 this quarter, we decided to create an ad campaign and an optional membership program for Winco. Our goals were to raise student awareness of Winco and to give them...
W21 VP1-Coaches
Coaches: Amelia Zahler and Katelynn Melia Link to our coaching file: https://drive.google.com/drive/folders/1-ZaaWhLBUQP1WKJPQuBf2ymE9eJxOIKJ?usp=sharing Team 1 link: https://drive.google.com/drive/folders/1i4syY3HGe6rcsvdARgSFTATkSHbi5_Mr?usp=sharing Team 3 link:...
Venture Project 1- Coaches
Prompt: Venture Project 1 Coaches - Rebrand Execution: For Venture Project 1 this quarter I had the opportunity to coach Team 2 and Team 7 with Sawyer Moss. Shifting from being on a Venture Team to a coach always brings along new and meaningful learning experiences....
The Most Bomb-Diggity Coaching of all Time
Team 4, Blog Post Link: https://wp.wwu.edu/ideastoimpact/2021/01/17/dc-monuments-washington-football-team-rebrand/ Team 5, Blog Post Link: https://wp.wwu.edu/ideastoimpact/2021/01/17/schwinn/ Our Evidence Locker:...
Schwinn Rebrand
We are a rebranding firm focused on the outdoors. We decided to try and rebrand Schwinn, a bicycle company. We created a new branding package along with some basic ads and masks, to get Schwinn's target market comfortable with the new branding. All of our prototypes...
DC Monuments: Washington Football Team Rebrand
The four key aspect we are offering are politically correct, relevant and inclusive logos, color palette, mission statement and community values and goals because more people will be able to relate to it and be able to support the team and purchase merchandise without...
Discord Rebrand
We have created a company rebrand for Discord Inc., a popular gaming-based VoIP service. We created a BMC, BIC’s, VPC, and conducted market research to discover potential new customer markets for the company, including online classes for public and higher education,...
FurHaven Pet Products Rebrand
This quarter for venture project one we got the opportunity to rebrand FurHaven pet products. For this rebrand, we decided to focus on ways to boost local awareness. We made a new logo, a new landing page, and a mockup Instagram campaign. Check out our google...
VP1 Fall 2020
Coaching Fall VP1
Coaching VP1: Sean Kilkenny & Schantell Hummel This quarter both Sean and I had the opportunity to coach two VP1 teams. This experience for us was very eye-opening because we were able to gain more empathy for our teams and get insights into VP1 we had never...
The Game of Major Choices
By: Katelynn Melia, Kylie Mitchell, Saul Morales, Georgianna Andrews, and Kaden Mayberry Executive Summary The game of major choices was created by a group of people who wanted to solve a huge issue. They wanted to solve all of the stress surrounding finding a...
Ocean Rider
Team 5 - Venture Project 1- Fall 2020 We are excited to unveil Ocean Rider, a virtual game built to educate players about the importance and urgency of marine conservation. Our team is passionate about finding ways to educate children about the importance of...