By: Ian Kaminsky, Max Berg, Jacob Dahukey, Ben Weaver, Jack Ventura In 2017, Sean McVay, head coach of the Los Angeles Rams football team, started his coaching career. After a disappointing loss in the wild card round of the 2018… Continue Reading →
By: Jane Barr, Mackenzie Myhr, Shawnee Konrad, Payton Lunde The purpose of this research is to understand greenwashing in marketing and how it promotes unethical behavior within a company. We aim to look at the effects that are placed on… Continue Reading →
Mentoring in the accounting field has many benefits. Mentoring can help increase diversity in a profession dominated by white males by creating a more inclusive environment, and encouraging people to progress their careers. Mentoring can also increase employee engagement and… Continue Reading →
The Importance of Ethical Marketing Leadership in an Organization Description: The purpose of our blog is to research the impact that enforcing ethical concerns within an organization has on employees, as well as the impact it has on… Continue Reading →
Purpose of the Research: The idea our team is focusing on addressing is social awareness in marketing campaigns. This is a very relevant issue in business and more specifically marketing. Every year thousands of organizations release new marketing campaigns to… Continue Reading →
Is there a leadership style that creates a successful retention? What ways are managers and leaders within the company creating disconnect and turnover? These are questions we plan to answer and understand. This matters now because with more advancements occurring… Continue Reading →
Chui, M., Manyika, J., & Miremadi, M. (2016). Four fundamentals of workplace automation. McKinsey Quarterly, (1), 50–57. Retrieved from http://search.ebscohost.com.ezproxy.library.wwu.edu/login.aspx?direct=true&db=bth&AN=116464173&site=ehost-live This piece focuses on the implications of automation in the workplace through the scope of workplace activities rather than job-loss…. Continue Reading →
These are the annotated bibliographies for our blog post about the Data Collection processes used in marketing. Your Data Is Shared and Sold…What’s Being Done About It? (2019, October 28). Retrieved January 29, 2020, from https://knowledge.wharton.upenn.edu/article/data-shared-sold-whats-done/ In this article published… Continue Reading →
How to create mutual benefit for employees and employers. Chien-Hung Wu, I-Shen Chen, & Jia-Chern Chen. (2017). A Study into the Impact of Employee Wellness and Job Satisfaction on Job Performance. International Journal of Organizational Innovation, 10(2), 253–269. This study is… Continue Reading →
Mission Statement : For a more functional workplace environment it’s important for each group to be able to communicate with one another and understand any issues that come up. Marketers and Coders tend to think completely differently so to find… Continue Reading →
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